For Good
Digital Products
My Porte App
We created an app to centralize communication between Porte and its customers, focusing on autonomy, data integration and mobile experience.
About the Project
Porte, one of the largest high-end real estate developers in São Paulo, trusted follow55 to begin developing the Meu Porte App, a mobile platform designed to consolidate the customer experience into a single digital point of contact.
Category
Digital Products
Scope
UX, UI, Front-End and Back-End
Technology
Ionic, JavaScript, Angular5, HTML, CSS
01 Discovery
Overview
We started from the need to improve the digital journey of customers Port. In interviews with stakeholders and a survey of internal processes, we identified that the experience was spread across different channels, making it difficult to access essential information such as bills, statements, invoices and construction progress.
02 Identify
The Challenge
The main challenge was to create a single, reliable and accessible channel for Porte’s clients to track their projects, contracts, documents and financial status. The solution needed to integrate real-time data from systems such as CVCRM, maintain the brand's visual language and ensure ease of use for different user profiles.
03 Define
Our Approach
We designed an app with simplicity and clarity in mind. Journey maps and flows were created to ensure that the main functions, such as viewing invoices, viewing purchased units and construction progress, were just a few clicks away. The architecture was planned to facilitate the future evolution of the app.
04 Build
The Solution
In the first phase, the Meu Porte App was launched with a focus on:
- Consultation of open bills;
- Monitoring of the progress of the work;
- Access to invoices and documents;
- View of all units purchased by the customer.
The app is now available for download in stores App Store and Google Play, allowing Porte customers to have a complete and practical experience directly on their cell phones.
05 Results
The Impact
THE My Porte App already represents a step forward in the digitalization of the customer journey. By centralizing the main points of contact, Porte strengthens its relationship with investors and offers a more fluid and organized experience. The app is still evolving, with new features planned for the next phases of the project.
