Application
Application
We started from the need to improve the digital journey of customers Port. In interviews with stakeholders and a survey of internal processes, we identified that the experience was spread across different channels, making it difficult to access essential information such as bills, statements, invoices and construction progress.
The main challenge was to create a single, reliable and accessible channel for Porte’s clients to track their projects, contracts, documents and financial status. The solution needed to integrate real-time data from systems such as CVCRM, maintain the brand's visual language and ensure ease of use for different user profiles.
We designed an app with simplicity and clarity in mind. Journey maps and flows were created to ensure that the main functions, such as viewing invoices, viewing purchased units and construction progress, were just a few clicks away. The architecture was planned to facilitate the future evolution of the app.
In the first phase, the Meu Porte App was launched with a focus on:
The app is now available for download in stores App Store and Google Play, allowing Porte customers to have a complete and practical experience directly on their cell phones.
THE My Porte App already represents a step forward in the digitalization of the customer journey. By centralizing the main points of contact, Porte strengthens its relationship with investors and offers a more fluid and organized experience. The app is still evolving, with new features planned for the next phases of the project.